About this project

The purpose of this project was to develop an identity for the rebranded Lounge Entertainment, the event management company responsible for events such as Lounge in the Valley, Lounge at Perth Cup, The Rockin’ Horse amongst others. Initially, it wasn’t clear whether the name was going to remain The Loungeroom, or become Lounge Entertainment – but it was important to produce an identity completely different from that that existed previously.

Skills involved

I worked closely with the client to completely redesign the company’s identity and website.

Credits

This project was completed when I was working full-time at Bam Creative in 2009.

Initial DesignsChosen Design

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  • Initial Designs
  • Chosen Design